FMEC

Motion · Animation · CGI · Editing

FMEC develops software solutions for agribusiness. At Red Collar, we produced a showcase to present the company’s new identity in a Behance and Dribbble case study. The visual style, posts and other design materials were already in place when I joined.

I worked with the identity developed by Max Sobkovsky, bringing its elements into motion and assembling them into a presentation film. I rebuilt some of the guideline mockups in 3D so I could animate them.

Max Sobkovsky developed the branding, while I was responsible for the animated showcase. The scenes I rebuilt in 3D and animated included the cubes and the ribbon. I also selected the music for the film. It was a quick, enjoyable project: the existing identity provided a foundation that made it easy to explore movement.

Brand: FMEC. Studio: Red Collar. Branding and visual style: Max Sobkovsky. Animated showcase, 3D mockup reconstruction and music selection: Anton Maydurov.